Privacy policy

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Privacy Policy

1.0 Our core beliefs regarding user privacy and data protection

  • User privacy and data protection are human rights
  • We have a duty of care to the people within our data
  • Data is a liability, it should only be collected and processed when absolutely necessary
  • We loathe spam as much as you do!
  • We will never sell, rent or otherwise distribute or make public your personal information

2.0 Relevant legislation

Along with our business and internal computer systems, this website is designed to comply with the following national and international legislation with regards to data protection and user privacy:

This site’s compliance with the above legislation, all of which are stringent in nature, means that this site is likely compliant with the data protection and user privacy legislation set out by many other countries and territories as well. If you are unsure about whether this site is compliant with your own country of residences’ specific data protection and user privacy legislation you should contact our data protection officer (details of whom can be found in section 9.0) for clarification.

3.0 Personal information that this website collects and why we collect it

This website collects and uses personal information for the following reasons:

3.1 Site visitation tracking

Like most websites, this site uses Google Analytics (GA) to track user interaction. We use this data to determine the number of people using our site, to better understand how they find and use our web pages and to see their journey through the website.

Although GA records data such as your geographical location, device, internet browser and operating system, none of this information personally identifies you to us. GA also records your computer’s IP address which could be used to personally identify you but Google do not grant us access to this. Google also claim that they anonymise this data meaning that even they cannot personally identifiy you from this data. We consider Google to be a third party data processor (see section 6.0 below).

GA makes use of cookies, details of which can be found on Google’s developer guides. FYI our website uses the analytics.js implementation of GA.

We retain the data collected by GA for 26 months, after which it is deleted.

To prevent GA from tracking your journey through this website we recommend installing the Google Analytics Opt-out Browser Add-on extension for your web browser.

This website also uses a product called Lead Forensics to provide us with insight relating to our website’s business visitors. Lead Forensics works by looking up the IP address of a visitor and cross-referencing it with a wholly owned global database of businesses and business information. This enables us to potentially identify which businesses are looking at this website.

The Lead Forensics software is almost entirely focused on leveraging business related information to effectively match a business IP address with wider business data (held in the public domain) to provide valuable business related visitor information to us. Lead Forensics does not identify any personal IP addresses, mobile devices or any other data than that associated with a business.

3.2 Email links

Should you choose to contact us using email links like this one, none of the data that you include will be stored by this website or passed to / be processed by any of the third party data processors defined in section 6.0. We consider email to be an insecure medium and, as such, suggest that you do not include personal, confidential or otherwise sensitive information within an email.

3.3 Contact forms

Should you choose to contact us using a contact form such as that found on our contact us page the data you include will be saved to a database and an email sent to our customer service team informing them that a new form submission is ready for them to review. For the reasons outlined in [section 3.2](), the data that you include in the form will not be sent to us by email. Once our staff team have responded to your enquiry the form submission details will be deleted from the database. Contact form data is not passed on to or processed by any of the third party data processors defined in section 6.0.

3.4 Email newsletter

If you choose to join our email newsletter using the form within the ‘Sign up for news and insights’ section, the data that you submit will be saved to a database and periodically syncronised with MailChimp, the company that we use for email marketing services. We consider MailChimp to be a third party data processor (see section 6.0 below).

Your email address will remain within the database and with MailChimp for as long as we continue to use MailChimp’s services for email marketing or until you specifically request removal from the list. You can do this by unsubscribing using the unsubscribe links contained in any email newsletters that we send you or by requesting removal via email. When requesting removal via email, please send your email to us using the email account that is subscribed to the mailing list.

If you are under 16 years of age you MUST obtain parental consent before joining our email newsletter.

While your email address remains within our database, you will receive periodic (approximately one per month) newsletter-style emails from us.

4.0 How we store your personal information

Personal data submitted to this website is stored on encrypted solid state hard drives on servers operated by one of the UKs leading website hosting companies (see section 5.0).

5.0 About this website’s server

This website is hosted within a Tier III UK data centre located in North London.

Some of the data centre’s more notable security features are as follows:

  • 3m high perimeter fence
  • Internal and external IP CCTV with complete site coverage
  • 24×7, 365 on-site security team
  • Manned vehicle entry gate to site
  • Security bollards at building perimeter
  • Full authentication & access policy control
  • Biometric entry system

All traffic (transferral of files) between this website and your browser is encrypted and delivered over HTTPS.

6.0 Our third party data processors

We use a number of third parties to process personal data collected by this website on our behalf. These third parties have been carefully chosen and all of them comply with the legislation set out in section 2.0. The first two of these third parties are based in the USA and so are EU-U.S Privacy Shield certified.

7.0 Data breaches

We will report any unlawful data breach of this website’s database or the database(s) of any of our third party data processors to any and all relevant persons and authorities within 72 hours of the breach if it is apparent that personal data stored in an identifiable manner has been stolen.

8.0 Data controller

The data controller of this website is: Pentalver Transport limited, a UK Private limited Company with company number: 02453541

Whose registered office is:
3rd Floor 90 Whitfield Street,
United Kingdom,

9.0 Data Protection officer

Geraint Harries
General Counsel, G&W UK/Europe Region
+44(0)20 7200 3983

10.0 Changes to our privacy policy

This privacy policy may change from time to time inline with legislation or industry developments. We will not explicitly inform our clients or website users of these changes. Instead, we recommend that you check this page occasionally for any policy changes. Specific policy changes and updates are mentioned in the change log below.

10.1 Changelog


  • Privacy policy instigated